Dino Publishing, an award-winning integrated marketing communications firm and publisher of customer magazines including Sea Ray Living, Bayliner, Boston Whaler and Meridian Lines, announced today that it has been selected by VesselVanguard to provide creative services. Under the terms of the agreement, Dino will assist the innovative cloud-based customer care portal in the production of advertising and marketing materials to ensure consistent brand messaging to consumers of advertisements and collateral.
“VesselVanguard is an established and highly regarded maritime technology system,” said Doug Leik, president of Dino Publishing. “We have a long history in recreational marine and believe we are an ideal partner to ensure that VesselVanguard’s marketing materials effectively reach a captive boating audience.”
“Dino Publishing’s experienced background and understanding of the marine industry make them the obvious choice to develop our creative and reach the right customer base,” said Don Hyde, CEO, VesselVanguard. “Combining our industry-leading technology with creative from Dino and Rushton Gregory’s media planning and public relations capabilities, Vessel Vanguard is now perfectly poised for success in our marketing communications endeavors.”
VesselVanguard is an innovative system that provides an effortless means for yacht owners to access information about their boats and stay updated and ahead of the curve on vessel care and maintenance. This preserves asset value for yacht owners, and most importantly, results in peace of mind and more time to enjoy out on the water. For more information about VesselVanguard, visit www.vesselvanguard.com.