CHICAGO, Ill., Nov. 5, 2018 – Dino Publishing, a leading content marketing agency for a range of B2C and B2B clients, has been selected by the Precast/Prestressed Concrete Institute (PCI) to produce its quarterly magazine, Ascent, and revamp the organization’s communication efforts through strategy development, digital marketing, event support and more.
“The Precast/Prestressed Concrete Institute has tremendous reach in its industry and potential for even more growth and influence with the proper branding and strategy,” said Doug Leik, president/publisher of Dino Publishing. “We’re thrilled to have the opportunity to dive deep into the precast concrete realm and help PCI deliver world-class content across multiple channels.”
To kick off the new relationship, Dino Publishing is refreshing the design and layout of Ascent magazine, PCI’s quarterly publication highlighting industry trends and innovative design.
“Ascent reaches thousands of stakeholders every quarter, ranging from experts in the industry to those just learning about precast concrete,” says Tom Bagsarian, content manager at PCI. “We’re looking forward to seeing Dino apply next-level design to the publication’s in-depth articles and captivating photography.”
Dino Publishing and PCI will develop a more robust working relationship in 2019 that will include establishing a new Brand Standards Guide, expanding on PCI’s digital capabilities and working with the organization’s nationwide chapters to align marketing materials.
About Dino Publishing
Dino Publishing initiates customized customer communication programs to meet the strategic branding, acquisition and retention needs of its clients. Dino Publishing creates custom magazines, both printed and digital, and integrated marketing campaigns for its clients that help cement them as integral parts of their customers’ lives. For more information about Dino Publishing and its custom lifestyle publishing and content